Doctor of Philosophy (Ph.D.) in Marketing & Human Resource Management (ongoing) at MSU, India (expected completion year: TBA)

Master of Business Administration (MBA) in Marketing (2018) from Jahangirnagar University, Bangladesh (CGPA: 3.72 out of 4, Ranked 3rd)

Bachelor of Business Administration (BBA) in Marketing (2016) from Jahangirnagar University, Bangladesh (CGPA: 3.7 out of 4, Government Scholarship & Ranked 3rd)

Higher Secondary Certificate (HSC) in Business Studies (2011) from Shahpur Madhugram College, Bangladesh (CGPA: 5 out of 5)

Secondary School Certificate (SSC) (2009) from Shahpur High School, Bangladesh (CGPA: 5 out of 5)

University of South Asia
Assistant Professor (February 2, 2024 – Present), Dhaka, Bangladesh
Department: Business Administration
Responsibilities: MBA Coordinator, Teaching Marketing and Business Courses

Authentic IT Solutions and Ramdia Online Divisional ISP
Head/Manager (January 1, 2023 – January 31, 2024), Khulna, Bangladesh
Department: Marketing and Sales Management
Responsibilities: Marketing, Business Communication, and Management

Presidency University Bangladesh
Lecturer (September 1, 2019 – August 31, 2022), Gulshan, Bangladesh
Department: Business Administration
Responsibilities: Teaching Marketing, Business Communication, and related courses

Brac University
Research Assistant (January 10, 2019 – July 31, 2019), Dhaka, Bangladesh Department: School of JPJ Public Health Responsibilities: Quantitative Data Collection, Research Assistance.

City University
Adjunct Faculty (September 1, 2018 – December 31, 2018), Dhaka, Bangladesh
Department: Business Administration
Responsibilities: Part-time Teaching

Njoy Tours and Logistic
Managing Director (January 1, 2018 – December 31, 2018), Savar, Bangladesh
Department: Administration.

Youth Organizations Group
Marketing Manager (July 1, 2017 – June 31, 2018), Savar, Bangladesh
Department: Admin & Marketing.

South Asian Youth Research Initiative for Development - SAYRID
Junior Research Fellow (September 9, 2016 – December 31, 2017), Dhaka, Bangladesh
Department: Ant Group

Peer-Reviewed Journals:

1. Fakir, J., & Ahmed, R. (2017). The opportunities of career development in tourism industry in Bangladesh. Journal of Business Studies Quarterly, 8(4), 30-47.
2. Fakir, J. (2019). The perception toward local product comparing with foreign product. Science Park Journals-Scientific Research and Impact, 5(January), 1–33. https://doi.org/10.14412/SRI2019.33
3. Akhter, A., & Fakir, J. (2019). To explore the problems and prospects of implementing museum marketing in Bangladesh: An empirical study on National Museum of Bangladesh. IOSR Journal of Business and Management (IOSR-JBM), 21(3), 12-23. https://doi.org/10.9790/487X-2103021223
4. Akhter, A., & Fakir, J. (2019). Consumer buying perception of foodservices in university campus: a study on Jahangirnagar University. International Journal of Business and Management Invention (IJBMI), 8(04), 29–41.
5. Uddin, M. J., Akhter, A., Fakir, J., & Rahman, M. M. (2019). The implication of integrating human resource management, internal communications, and marketing concepts into the new internal marketing philosophy: an exploratory study of HUMAN RESOURCE MARKETING. Journal of Business and Technical Progress, 7(2), 26-41. ISSN: 2224-1884.
6. Akhter, A., Uddin, M. J., Fakir, J., & Kamrunnahar (2020). A research on the assessment of guerrilla marketing practices as a modern marketing strategy for FMCG products in Dhaka City. Journal of Business and Technical Progress, 9(1), 15-29. ISSN: 2224-1884.
7. Chakraborty, K. B., & Fakir, J. (2021). The code of good conduct (Sadacara) of life in the Mahabharata. International Journal of Creative Research Thoughts (IJCRT), 9(5), 881–888. http://doi.one/10.1729/Journal.27040
8. Akhter, A., Fakir, J., Mamun, A. Al, & Molla, M. R. (2021). Analyzing the uses of shock advertisement strategy on consumer products: A study on Dhaka city. IOSR Journal of Business and Management (IOSR-JBM), 23(6), 38–52. https://doi.org/10.9790/487X-2306093852
9. Akhter, A., Jannat, S., Fakir, J., & Das, P. (2021). Analyzing the applications of social media marketing on banking sector: A research on Barishal City. International Journal of Business and Management Invention (IJBMI), Volume 10 Issue 8 Ser. I || August 2021 || PP 01-09 https://doi.org/10.35629/8028-1008010109
10. Tareq, S. H., Jannat, S., Fakir, J., & Islam, T. (2022). WOM Marketing: Using positive word of mouth in the banking sector in Khulna city as a marketing technique. International Journal of Business and Management Invention (IJBMI), 11(1), 51–58. https://doi.org/10.35629/8028-1101015158

Research Projects

Processing:

1. Factors affecting students’ satisfaction with food services of Bistro: an empirical study on Jahangirnagar University.
2. An Exploratory Study of the Infliction of Human Resource Marketing.
3. A Social Marketing Model Generation on Dark Tourism as a Tool of Promoting the Dark History of Bangladesh.

Published:

• WOM Marketing: Using Positive Word of Mouth in the Banking Sector in Khulna city as a Marketing Technique (2022) by S. H. Tareq, S. Jannat, J. Fakir & T. Islam in International Journal of Business and Management Invention (IJBMI) (11(1), 51–58). https://doi.org/10.35629/8028-1101015158
• Analyzing the Applications of Social Media Marketing On Banking Sector: A Research on Barishal City (2021) by A. Akhter, S. Jannat, J. Fakir & P. Das in International Journal of Business and Management Invention (IJBMI), Volume 10 Issue 8 Ser. I || August 2021 || PP 01-09 https://doi.org/10.35629/8028-1008010109
• Analyzing the uses of shock advertisement strategy on consumer products: A study on Dhaka city (2021) by A. Akhter, J. Fakir, A. Al Mamun & M. R. Molla in IOSR Journal of Business and Management (IOSR-JBM) (23(6), 38–52). https://doi.org/10.9790/487X-2306093852
• The Code of Good Conduct (Sadacara) of Life in the Mahabharata (2021) by K. B. Chakraborty & J. Fakir in International Journal of Creative Research Thoughts (IJCRT) (9(5), 881–888). http://doi.one/10.1729/Journal.27040
• A Research on the Assessment of Guerrilla Marketing Practices as a Modern Marketing Strategy for FMCG Products in Dhaka City (2020) by A. Akhter, M. J. Uddin, J. Fakir & Kamrunnahar in Journal of Business and Technical Progress (9(1), 15-29). ISSN: 2224-1884.
• The Implication of Integrating Human Resource Management, Internal Communications, and Marketing Concepts into the New Internal Marketing Philosophy: an exploratory study of HUMAN RESOURCE MARKETING (2019) by M. J. Uddin, A. Akhter, J. Fakir & M. M. Rahman in Journal of Business and Technical Progress (7(2), 26-41). ISSN: 2224-1884.
• Consumer Buying Perception of Foodservices in University Campus: a Study on Jahangirnagar University (2019) by A. Akhter & J. Fakir in International Journal of Business and Management Invention (IJBMI) (8(04), 29–41).
• To Explore The Problems And Prospects Of Implementing Museum Marketing In Bangladesh: An Empirical Study On National Museum Of Bangladesh (2019) by A. Akhter & J. Fakir in IOSR Journal of Business and Management (IOSR-JBM) (21(3), 12-23). https://doi.org/10.9790/487X-2103021223
• The perception toward local product comparing with foreign product (2019) by J. Fakir in Science Park Journals-Scientific Research and Impact (5(January), 1–33). [https://doi.org/10.14412/SRI2019.33]

Marketing:
Marketing principles and practices
Consumer behavior and decision-making
Human resource marketing and talent management

Sustainable development and responsible business practices:
Sustainable marketing strategies
Blue tourism and responsible marine tourism practices
Rural marketing and development

Emerging trends and technologies:
Neuromarketing and consumer neuroscience
Dark tourism and its ethical implications

Professional Development:
2021: SEO & Digital Marketing (3 months), Dreamland IT, Panthapath, Dhaka, Bangladesh
2018: Data Analysis – SPSS (3 months), IIT, Jahangirnagar University, Jahangirnagar University, Bangladesh
2013: Workshop on Reciting, Presenting (6 months), Academy For Recitation, DU, TSC, Dhaka University, Bangladesh
2011: Computer In Office Application (6 months), Computer Seba, Khulna, Bangladesh

Online Courses and Certifications:
June 2021: Diploma in Human Resources (HR), Alison, Galway, Ireland
June 2021: Sustainable Business – Marketing Strategy for Sustainable Products and Services, Alison, Galway, Ireland
June 2021: Introduction to Marketing Management, Alison, Galway, Ireland
June 2021: Introduction to the Learning Process for Teachers and Trainers, Alison, Galway, Ireland
April 2021: Class Management Strategy (April 11, 2021 - May 24, 2021), Muktapaath (Online), JAAGO Foundation, Bangladesh
April 2020: Ultimate Guide for the Next Generation of Affiliates, Udemy (Online), San Francisco, CA, USA

Conferences and Workshops:

2020: International Leadership Conference: "Opportunity and Hope at a Time of Global Crisis: Interdependence, Mutual Prosperity and Universal Values" (UNIVERSAL PEACE FEDERATION ASIA PACIFIC, September 11-13)

2016: South Asian Youth Leadership Seminar: "Raising Transformative Youth Leaders to Secure Our Future" (UNIVERSAL PEACE FEDERATION, Kathmandu, Nepal, September 12-16)

2015: The Art and Practice of Leadership Workshop (Bangladesh Youth Leadership Center-BYLC, Dhaka, Bangladesh, December 26-28)

2010: The 1607th Ujjibok Training (The Hunger Project, Bangladesh, Khulna, Bangladesh, February 16-19)

2009: 3-day Workshop on Disaster Management (The Salvation Army)