South Asia Business Club (SABC), University of South Asia celebrates International Mother Language Day on February 21, 2024 at the permanent campus of University in Amin Bazar, Svar, Dhaka-1348. Paying homage to the language martyrs, attendees including the Dean of South Asia School of Business, Head of the Department of Business Administration, faculty members, and students gather to present flowers at the Shaheed Minar. This poignant tribute underscores the university's dedication to preserving linguistic and cultural diversity, honoring the sacrifices made for linguistic freedom. The event promises to be a touching commemoration of the significance of language in shaping identities and fostering unity among communities.